On this episode of Brand Science, I sit down with Aaron Witnish, A.K.A. the video content king.
Aaron is the Managing Director of “Content Only,” a video marketing agency helping personal brands like you and I create 30 days worth of content in only 90 minutes per month.
And that’s what today’s episode is all about.
How busy entrepreneurs can go from feeling overwhelmed and behind on their content calendars to being flush with ready-to-publish content their audience will love.
On this episode, we’ll learn:
✅ How to find client-attracting topics your audience wants to hear you talk about.
✅ Tips and tricks on how to look and sound your best on camera.
✅ How being a guest on someone else’s podcast can help you generate content AND exposure for your personal brand.
📬 Brand Science Newsletter: https://davepolykoff.com/newsletters
🧰 Get Your Toolkit: https://davepolykoff.com/resources/personal-brand-toolkit/
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TIMESTAMPS
00:00 Introduction to Video Content Creation
00:11 Meet Aaron Witnish: The Video Content King
02:06 The Journey to Content Only
04:36 Creating 30 Days of Content in 90 Minutes
07:20 Research: Finding Content Ideas
13:09 Recording: Tips for Authentic Video Content
35:22 Humanizing Your Brand
35:52 Overcoming Self-Judgment
36:27 The Power of Personal Branding
37:08 Inspiring Others Through Authenticity
38:23 Legacy and Documentation
39:26 Embracing the Learning Process
41:21 Repurposing Content for Maximum Reach
43:43 Balancing Production Quality and Authenticity
49:57 Leveraging AI in Content Creation
53:47 The Power of Podcast Guest Appearances
58:33 Advice for Aspiring Content Creators
01:05:04 Final Thoughts and Call to Action
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CONNECT WITH AARON
🌐 Website: https://contentonly.au/
📸 Instagram: https://www.instagram.com/aaronwitnish/
💼 LinkedIn: https://www.linkedin.com/in/aaron-witnish-1797193b/
👤 Facebook: https://www.facebook.com/a.witnish/
📹 YouTube: https://www.youtube.com/@AaronWitnish
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CONNECT WITH ME
🌐 Website: https://DavePolykoff.com
📸 Instagram: https://www.instagram.com/davepolykoff
💼 LinkedIn: https://www.linkedin.com/in/dave-polykoff/
🎵 TikTok: https://www.tiktok.com/@davepolykoff
👤 Facebook: https://www.facebook.com/davidpolykoff
🐦 X/Twitter: https://x.com/DavePoly
📹 YouTube: https://www.youtube.com/@DavePolykoff
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⭐ Leave a rating on Spotify
https://open.spotify.com/show/3FVc5lgMX1zuWkQUOZGqt6
⭐ Leave a review on Apple Podcasts
https://podcasts.apple.com/us/podcast/brand-science/id1739150806
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🧰 MY TOOLS FOR RUNNING BRAND SCIENCE
SOFTWARES
Recording → Riverside 🔗 https://bit.ly/get-riverside
Editing → Descript 🔗 http://www.descript.com
Content Repurposing → Castmagic 🔗 https://bit.ly/signup-castmagic
Images → Canva 🔗 https://canva.com
Finding Guests → Podmatch 🔗 https://bit.ly/get-podmatch
EQUIPMENT
Camera → Sony Alpha ZV-E10 🔗 https://amzn.to/3JY7C2v
Microphone → Shure MV7+ 🔗 https://amzn.to/3JY7LTB
Mic Holder → Elgato Wave Mic Arm 🔗 https://amzn.to/3QF2RP7
Teleprompter → ILOKNZI 12” 🔗 https://amzn.to/3USPoFU
Headphones → Sony WH1000XM3 🔗 https://amzn.to/3UTZTZz
4K Recording → Elgato Cam Link 4K 🔗 https://amzn.to/3UWW8mj