In this episode, you’ll learn:
→ Jordan’s journey from 0 to 18,000+ subscribers since 2019
→ Proven strategies for launching and promoting your newsletter
→ The power of consistent, valuable content
→ Tips for leveraging your LinkedIn audience effectively
→ How to monetize your newsletter through sponsorships
And catch bonus tips from today’s episode in the next Brand Science Newsletter…
📬 Get It Here: https://davepolykoff.com/newsletters
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TIMESTAMPS
00:00 Introduction to Personal Branding and Newsletters
00:22 Meet Jordan Mendoza: LinkedIn Newsletter Expert
01:31 Jordan’s Journey: From Corporate Role to LinkedIn Success
04:56 Launching ‘Trailblazing Tips’ Newsletter
08:04 Crafting a Winning LinkedIn Newsletter Strategy
14:43 Creating and Publishing Your LinkedIn Newsletter
20:33 Promoting and Growing Your Newsletter Audience
28:34 Leveraging LinkedIn Communities for Growth
29:29 Building Effective Funnels on LinkedIn
31:37 Audience Growth and Engagement Strategies
33:14 Optimizing Newsletter Frequency and Content
34:57 Strategic Calls to Action and Securing Sponsorships
37:09 SEO Benefits and Long-Term Newsletter Visibility
40:27 Monetizing Your LinkedIn Newsletter
49:36 The Future of LinkedIn and Upcoming Features
52:19 Final Thoughts and How to Connect with Jordan
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CONNECT WITH JORDAN
📬 Newsletter: https://www.linkedin.com/newsletters/6876353319049207808/
📸 Instagram: https://instagram.com/therealjordanjmendoza
💼 LinkedIn: https://www.linkedin.com/in/jordanjmendoza
🎵 TikTok: https://www.tiktok.com/@jordanjmendoza
👤 Facebook: https://facebook.com/therealjordanjmendoza
🐦 X/Twitter: https://x.com/jordanjmendoza
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CONNECT WITH ME
🌐 Website: https://DavePolykoff.com
📸 Instagram: https://www.instagram.com/davepolykoff
💼 LinkedIn: https://www.linkedin.com/in/dave-polykoff/
🎵 TikTok: https://www.tiktok.com/@davepolykoff
👤 Facebook: https://www.facebook.com/davidpolykoff
🐦 X/Twitter: https://x.com/DavePoly
📹 YouTube: https://www.davepoly.com/yt
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⭐ Leave a rating on Spotify
⭐ Leave a review on Apple Podcasts
https://podcasts.apple.com/us/podcast/brand-science/id1739150806
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🧰 MY TOOLS FOR RUNNING BRAND SCIENCE
SOFTWARES
Recording → Riverside 🔗 https://bit.ly/get-riverside
Editing → Descript 🔗 http://www.descript.com
Content Repurposing → Castmagic 🔗 https://bit.ly/signup-castmagic
Images → Canva 🔗 https://canva.com
Finding Guests → Podmatch 🔗 https://bit.ly/get-podmatch
EQUIPMENT
Camera → Sony Alpha ZV-E10 🔗 https://amzn.to/3JY7C2v
Microphone → Shure MV7+ 🔗 https://amzn.to/3JY7LTB
Mic Holder → Elgato Wave Mic Arm 🔗 https://amzn.to/3QF2RP7
Teleprompter → ILOKNZI 12” 🔗 https://amzn.to/3USPoFU
Headphones → Sony WH1000XM3 🔗 https://amzn.to/3UTZTZz
4K Recording → Elgato Cam Link 4K 🔗 https://amzn.to/3UWW8mj
