I turn your agency's problems into software solutions.

Some agencies need something custom built. Others just need to use what I've already built. Either way I've got you.

15+years experience
20+products shipped
 headshot
Adam PetrilliMike ZammutoAndrew GiancolaMargaret Shen
35+ Happy clients
Brand.com
NewsLauncher
Presto Media
ProWriter
Zenpost
NetReputation
Completed.com
Brand.com
NewsLauncher
Presto Media
ProWriter
Zenpost
NetReputation
Completed.com
here's the problem

You're a non-technical founder building tech.

Does this sound familiar?

Your agency is growing but something is not keeping up. Client retention is slipping. Operations are a mess. Your competitors are starting to look more sophisticated. So you decide to build something.

A custom client portal. An internal tool. A platform that sets your agency apart.

Great idea.

You find a development team, get a quote that seems reasonable, and pull the trigger.

Then it starts...

The developers build something that is technically what you asked for but not at all what you meant. You try to give feedback but you donn't speak their language and they do not speak yours.

Weeks go by. Bugs pile up. The scope keeps shifting because nobody nailed it down properly in the first place.

You are spending more time managing the build than running your agency. And worse yet...the bill keeps growing and the finish line keeps moving.

You start quietly wondering if this whole thing was a massive waste of money and whether you should just quietly kill it and never speak of it again.

That is where I come in. 🤜🤛

I have been solving this exact problem for agency owners for over 15 years.

I either help you bring your product idea to life (from idea to launch without the build headache in between), or I've already built the solution and I install it directly into your business.

Either way you stop spinning your wheels and get back to working on your business instead of working in it.

My services

How we can work together

Product Consultant

Product Consultant

You have an idea but no real plan. I figure out exactly what needs to be built, what it will cost, and how long it will take. You walk away with a scope document your dev team can actually execute. No more guessing.

Product Lead

Product Lead

Your build is already in motion and something is very wrong. I come in, figure out what is broken, fix the communication between you and your developers, and get the thing across the finish line. (I do this a lot).

Product Builder

Product Builder

You know what you want. You just need someone to build it. I build your product using AI-assisted development, faster and cheaper than any agency you'd hire, without you managing a single person.

How I think

I think like a founder and build like a developer.

I think like a founder and build like a developer.

I've been a marketing agency founder myself. So when you tell me what's broken I already know. I've felt it.

I've also built products from scratch and managed teams of 12+ developers on enterprise-level builds. So I know how to walk into a room full of engineers and speak their language without losing yours in the process.

That's the combination that makes your build actually work. Someone who gets the business and gets the build. Not easy to find. Pretty glad you found me. 😉

Dave is amazing! Super easy to work with and an effective collaborator, taking complex problems and developing successful tech solutions.
Tarek Osman
Owner · Ozdigital
let's build together

Options for every stage

Whether you need me to consult, lead, or build from scratch, there's ways to work together that fits where you are right now.

Product Consultant

You have an idea and no real plan yet. I figure out exactly what needs to be built, scope it properly, and hand you a document your dev team can actually execute against. No more guessing what it'll cost or how long it'll take.

Starting at:

$7,500/engagement
  • Deep dive discovery sessions
  • User flow mapping and feature prioritization
  • Clear V1 vs. V2 definition
  • Technical architecture recommendations
  • Realistic budget and timeline estimates
  • Complete scope document delivered
Book intro call

Product Lead

Your build is in motion but something's off. I embed directly into your project as the technical lead between you and your developers. I fix the communication, lock the scope, and get the thing across the finish line.

Starting at:

$8,000/month
  • Product roadmap ownership and execution
  • Development team management and oversight
  • Scope and budget discipline enforced
  • Weekly founder 1:1 and async daily availability
  • Scales from 15 to 30 hours per week based on need
Book intro call
Most popular

Product Builder

You know what you want built. I build it. Using AI-assisted development I can ship faster and cheaper than any agency you'd hire. You don't manage a single developer or review a single pull request. I handle all of it.

Starting at:

$25,000/build
  • Full product development from scope to launch
  • AI-assisted development using Cursor and Lovable
  • Weekly progress demos and updates
  • Scope discipline enforced throughout
  • Quality assurance and testing
  • 30 days post-launch support included
Book intro call

Not ready for a custom build yet? Start with Zenpost. It's the marketing platform I built for agencies exactly like yours.

A little about me

Dave Polykoff (that's me 👇)

I've spent 15 years building software products for agencies and I genuinely love it. Client portals, marketing platforms, internal tools, content systems. If an agency needed software built, I was probably the one figuring out how to build it.

I founded Zenpost in 2026 and built the whole thing solo in 8 months using AI-assisted development. Full marketing platform for agencies. Website builder, social scheduler, blog editor, CRM, email, lead capture. It runs in production today and agencies actually use it. That's my live proof that I know what I'm doing.

I work with agency founders who are done spinning their wheels on software builds that go nowhere and want someone in their corner who treats their product like it's their own.

That vibe with you? Then let's connect.

Dave Polykoff (that's me 👇) headshot
Got a project?

Let's see if we're a fit.

30 minutes. No pitch. Tell me what you're building and I'll tell you honestly if I can help. If I can't I'll point you toward someone who can.